As we finalize our animated PSAs, it’s been interesting to look at current examples of what this looks like. Now that we’re working on these, I feel like I find interesting examples everywhere – one in particular was #combatcovid:

“[Inspired by Steven Heller’s article in PRINT Magazine about posters commissioned during the polio epidemic], Poster House teamed up with PRINT Magazine, Times Square Arts, and For Freedoms to launch a citywide public art campaign featuring PSAs and messages of love, gratitude, and solidarity with New York City’s frontline workers. The PSAs can be found throughout New York City on nearly 1,800 digital screens and billboards thanks to partnerships with LinkNYC, JCDecaux, Silvercast, Pearl Media, and Times Square Arts.”

Below is a personal favorite, amongst those commissioned – a simple way to recall what “6 feet” really is:

6 Feet Means, 2020
Joe Hollier

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