Lydia Cambron’s protest messages are cleverly imbedded in logos Americans see everyday. This appropriation of brand imagery, in my opinion, is effective in two ways. First, it forces us to take a second look and really read her message/words instead of just glancing and recognizing a logo. Second, it demonstrates how these social issues are as ingrained and accepted in our society as a popular brand of water, as an example. https://www.booooooom.com/2020/08/24/designer-lydia-cambron-transforms-brand-logos-into-protest-messages/